Guest Reviews Policy
Last updated: August 2026
At Winterton Cottages, we want the reviews displayed on our website to provide genuine and trustworthy feedback from guests who have stayed at our properties. This policy explains how we collect, verify and display guest reviews.
How we collect reviews
Following a stay booked through Winterton Cottages, guests are invited to leave feedback through UpFront Reviews, our independent review provider. Reviews collected through UpFront Reviews are linked to verified guest stays. A property must have received a minimum of three UpFront Reviews before reviews are displayed on its property page.
Reviews displayed on our website
The reviews displayed on individual property pages on the Winterton Cottages website are provided through a property-specific UpFront Reviews feed. We do not manually select reviews for publication according to whether they are positive or negative. We do not reproduce reviews from Airbnb, Booking.com, Vrbo, Google, property guest books or other review sources on our property pages. Guests may continue to leave reviews or feedback through those channels, but reviews published on third-party platforms are subject to the relevant platform’s own review and moderation policies.
Fake and misleading reviews
We do not permit fake reviews, reviews which do not reflect a genuine experience, or reviews intended to manipulate ratings or mislead consumers. If we have reason to believe that a review is fake or otherwise misleading, we may investigate it. This may include checking the review against our booking records and, where appropriate, contacting the reviewer or UpFront Reviews. Where appropriate, we may ask UpFront Reviews to investigate a review under its own procedures. We will not challenge or seek removal of a genuine review simply because it is negative or contains criticism of Winterton Cottages or a property.
Incentivised reviews
Winterton Cottages does not offer payments, discounts, gifts or other incentives in return for positive reviews. We do not make any benefit conditional upon a guest leaving a favourable review.
Review ratings and information
Where ratings, review counts or other review information are displayed on our property pages, these are provided through the UpFront Reviews system. We do not create an alternative rating by selecting or combining favourable reviews from other sources.
Reporting a concern
If you believe that a review displayed on the Winterton Cottages website is fake, misleading or otherwise inappropriate, please contact us using the contact details on our website. We will consider the information provided and, where appropriate, investigate the matter or refer it to UpFront Reviews.
Reviews on other websites
Guests and other consumers may independently leave reviews about Winterton Cottages or individual properties on third-party platforms such as Google, Airbnb, Booking.com and Vrbo.
These reviews are published and managed by the relevant third-party platform in accordance with its own policies. Winterton Cottages may respond to reviews or report a review to the relevant platform where appropriate, but we do not control which reviews those platforms publish.
Winterton Cottages keeps its approach to consumer reviews under review and has undertaken an internal risk assessment covering the collection, verification and display of reviews.
This policy has been prepared having regard to the consumer review requirements of the Digital Markets, Competition and Consumers Act 2024 and guidance issued by the Competition and Markets Authority.